Designing for Impact: IKEA Email Sale Promotions

Led the UI design and art direction for IKEA US’s quarterly sale campaigns, crafting an engaging and conversion-focused experience across multiple digital touchpoints. The project included designing high-visibility banners, targeted email campaigns, and a dynamic landing page optimized for user interaction. Through strategic layout, bold typography, and intuitive navigation, the campaign enhanced user engagement and streamlined the path to purchase, reinforcing IKEA’s brand presence while driving measurable sales growth.